
Marketing is a social and managerial process by which individuals and groups obtain what they want and need through creating, offering and exchanging ...
5-

Price is one of your most important marketing tools. Price is determined by what people ... Without marketing, the best book in the world will sit in boxes. ...
6-

Why talk about Intercultural or Cross-cultural Marketing ? 1- International marketing : American Marketing Thought. 2- World markets : Globalization ...